According to Shaune Jordaan, CEO of Hoorah Digital, the internet and social media, which make information readily available in a scenario completely at odds with our reality 25 years ago, are meanwhile feeding rather than quelling the global state of panic.
Whether your business is focused on auditing, apple farming or architecture, it needs to have a digital arm. By now most business leaders accept that ‘digital’ is – or should be – an integral part of the organisation’s approach to its activities.
Whether your business is focused on auditing, apple farming or architecture, it needs to have a digital arm. By now most business leaders accept that ‘digital’ is – or should be – an integral part of the organisation’s approach to its activities.
The coronavirus is, arguably, like nothing we’ve experienced in recent history; it’s both remarkable and scary, and we’ll be talking about it for decades to come, says Shaune Jordaan, CEO of Hoorah Digital.
The coronavirus is, arguably, like nothing we’ve experienced in recent history; it’s both remarkable and scary, and we’ll be talking about it for decades to come, says Shaune Jordaan, CEO of Hoorah Digital.
Data is not merely an additional tech enhancement for digital marketing agencies, but a core aspect of the sector’s functioning, according to digital marketing consultancy Hoorah Digital. Data is being used to drive marketing into an era of “hyper personalisation.”
The long and short of personalised marketing is that every piece of creative output should be data led. It’s an approach that is simpler than it sounds, but ultimately more effective than conceptualising something based on what we think we know and what we think people want.
Hoorah Digital has won the account to build Nestlé’s global content studio for Africa. Nestlé’s ask of their new partner was the capability, in line with their global mandate, to internalise digital content.
In marketing and advertising we’re seeing a shift to decentralised production. There’s a move towards in-sourcing digital and creative work and at Hoorah we have positioned ourselves to help clients make this transition without sacrificing on quality or efficiency, which sees the agency taking on more of a consultancy role.
In marketing and advertising we’re seeing a shift to decentralised production. There’s a move towards in-sourcing digital and creative work and at Hoorah we have positioned ourselves to help clients make this transition without sacrificing on quality or efficiency.
Hoorah Digital has won the account to build Nestlé’s global content studio for Africa, which will bring the food and beverage company’s digital content production in-house.
According to Shaune Jordaan, Hoorah co-founder and CEO, the the digital media agency competed with a number of major agency players in a competitive pitch process that lasted five months from the initial RFI.
Hoorah Group Holdings has completed its acquisition of 2AM, a Cape Town-based through-the-line agency. 2AM will form part of Hoorah Group Holdings, while retaining all staff as well as their Cape Town office.
