Babies R Us – Imperfect Perfect Moments


Social media, friends and even family tend to share only the perfect little moments of parenthood, adding unnecessary societal pressure to new parents. The problem here is that when your bundle of joy arrives, the reality of newborn life sets in and parents often feel robbed of this perfect experience. Admitting to the reality of […]

Enterogermina – “5th Child” Campaign


Introducing the “5th Child” campaign – an initiative designed to put a face to the sobering statistics surrounding diarrhoea-related child deaths and humanise the young lives at stake. Our campaign takes you on a journey through the eyes of the 5th Child, who begins by sharing their everyday experiences at school and home. What begins […]

Nestlé – Revolve Studio


The Nestlé Revolve studio services 40 brands and collaborates with partner agencies to create memorable campaigns that service various markets. One of these was the “Get That CreMOra Feeling” campaign and Bar One’s “It starts with one” campaign that used strong insights, data and memorable digital content to penetrate the mass market and engage with […]

Avon – Nova Arcade Studio


We built Avon Justine a digital agency, successfully transforming the business from a brochure-led brand into a social media beauty empire. To quote the Head of Creative and Production of Avon Justive, Precilla Kalogeropoulos: “Their expertise, professionalism, and dedication to our success have been critical to ensuring we meet business expectations and deliverables.”

MiWay Blink

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MiWay approached Hoorah to assist with creating a positioning strategy for, as well as launch a new brand in their stable, that would help them secure a foothold in the youth market as well as future proof in a digitally-led world. Enter MiWay Blink – A 100% digital service-led car insurance offering created for energetic, […]

Old Mutual Alternative Investments – Investing with Significance

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Old Mutual Alternative Investments (OMAI) gave us the opportunity to relook the way they produced their annual ESG report. We took the report into an innovative and digital space to pave the way for responsible marketing in the corporate and investment industries. We designed the digital Alternative Investments Group’s ESG Report, as well as produced […]

Avon – #ChooseAvon Campaign

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Avon is, and always has been a global brand at the forefront in the beauty industry for generations. As a business that originated from door-to-door sales, empowering women globally prior and through the digital evolution, it is important to not only keep the legacy of its origins, but to be confident in the consistency of […]

Bain’s Whisky – Bain’s Symphony

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We were given the opportunity to wave our creative wand for Bain’s Whisky. Our task was to honour the brand’s heritage while allowing it to be more progressive, contemporary, emotive, and magnetic. Being the digital disruptors we are, we set about conceptualising how to shift Bain’s Whisky’s brand perception with a daring first-of-its-kind concept – […]

Hi-Tec – Freedom Shared


One of SA’s most beloved shoe brands, HI-TEC, approached team Hoorah to create a unique Nelson Mandela Day campaign. Much of Madiba’s long walk to freedom was spent in his HI-TEC tennis shoes, and to us, this symbolised “Freedom Shared”. HI-TEC aimed to empower more South Africans to walk in Madiba’s shoes, so we crafted […]

Bain’s Whisky – Pata Pata Reimagined


This #WhiskyRemastered campaign was built around the concept of acknowledging what has come before, and then respectfully reimagining it to make it yours. The TVC aims to celebrate and acknowledge South African creatives, past and present, who never settle and continue to innovate, advancing their craft while influencing and inspiring future artists for generations to […]